Senior Copywriter
Marshall Group is the audio, tech, and design powerhouse uniting musicians and music lovers through genre-breaking innovation. Our flagship brand, Marshall, is uniquely positioned with over 60 years of rock ‘n’ roll attitude on stage, at home, and on the go. Our iconic products are brought to life by a dedicated team of 800 passionate employees and sold in over 90 markets worldwide.
At Marshall, words do more than communicate — they inspire, connect, and shape how people experience our brand.
What you’ll do:
We're looking for a Senior Copywriter to join our Creative team and lead the development of compelling 360° campaigns, product storytelling, and brand narratives that resonate across every touchpoint. You'll transform strategic objectives into creative concepts and messaging that inspire audiences while strengthening Marshall's distinctive voice.
You'll collaborate closely with the Creative team; Project Manager, Production Manager, Art Director and Designers as well as internal stakeholders, to translate strategic goals into clear, engaging, and actionable creative concepts and copy direction. This includes leading early-stage ideation across channels to develop cohesive, on-brand messaging that aligns with campaign objectives and channel best practices. You'll play a key role in balancing creativity with commercial objectives, ensuring every piece of communication is engaging, strategically sound, and unmistakably Marshall.
As a senior member of the Creative team, you'll also help shape how we work—mentoring junior creatives, contributing to a collaborative culture, and continuously raising the creative bar.
Roles & Responsibilities:
Develop compelling copy concepts and messaging frameworks across product launches, campaigns and channels, ensuring consistency from initial brief to final delivery.
Translate strategic objectives into engaging, audience-focused storytelling that aligns with brand voice and campaign goals.
Ensure messaging is always aligned with the consumer journey, so that we're communicating the right message, at the right time, and in the right way.
Ensure high creative and editorial standards across all deliverables while contributing to the ongoing evolution of the brand voice and tone.
Manage end-to-end copy development for creative projects across multiple channels, ensuring clarity, consistency, and quality throughout the process.
Review, refine, and proofread copy to ensure accuracy, tone consistency and on-brand execution while meeting deadlines and production requirements.
Present creative rationale and messaging approaches clearly to stakeholders, incorporating feedback while maintaining strong creative integrity.
Proactively contribute to creative process improvements and ways of working that strengthen collaboration and elevate creative output.
Maintain and organise approved copy assets, messaging frameworks, and campaign documentation for seamless use across teams and external partners.
You probably have the following experiences & skills:
8+ years of copywriting experience within creative, advertising, or marketing environments.
Strong understanding of branding, storytelling, and content creation across digital, print, and integrated campaigns.
Strategic thinker with the ability to align messaging and creative concepts with business and campaign objectives.
Proven experience delivering large-scale, multi-channel campaigns from concept through execution.
Equally passionate about writing a tagline for a campaign as writing a description for a new tech feature.
Able to produce high-quality, SEO-optimised copy assets in collaboration with our in-house experts.
Skilled in managing multiple briefs, timelines, and priorities in fast-paced creative environments.
Strong collaboration and stakeholder management skills, working effectively with creative, design, production, and internal teams.
Native-level proficiency in English is highly desirable.
Our pledge:
We thrive to foster an inclusive workplace and we do not discriminate on the basis of race, religion, disability, national origin, gender, sexual orientation, age or marital status. We firmly believe that Marshall thrives when our employees do, leading to better experiences for our consumers. We encourage applications from all over the world. To enable transitioning from another country for a role at Marshall, we offer re-location support. This support is tailored for each role but always includes visa/work permit application, local authority registration, and home finding service. Don't hesitate to reach out if you have any questions.
Does this sound like you?
We look forward to reviewing your application!
- Department
- Creative Services
- Locations
- Stockholm
- Remote status
- Hybrid